industry news

Chicago Tribune redesign

tribune redesignI’m sure this has been covered everywhere (I even heard it on NPR yesterday afternoon), but here’s information about the Chicago Tribune’s new redesign. See this previous post for Chuck Burke’s discussion of some of the thinking behind the effort.

Personally, I like the use of larger photographs and the redesigned nameplate. Do I think it will reduce declining circulation? Redesigns don’t usually do that.

One question I asked Burke after his presentation was about the design of the inside pages. How much would those designs change. He mentioned that the Trib is making a conscious effort to train inside page designers on the new design ideas so that the changes are obvious there, as well as on the section fronts.

The Tribune is planning a redesign of the website as well, Burke said, but they didn’t want to get bogged down in two redesigns at once.

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